As the link between music and technology strengthens, digital strategy has become a crucial topic in the new music business model. The SF MusicTech Panelists (below) discussed everything from determining your competition, being the first to act and being willing to accept failure
Panelists:
Rachel Masters – Red Magnet Media
Glenn Miller – Creative Artists Agency (CAA)
Ted Cohen – TAG Strategic
Ethan Kaplan – LiveNation
J Sider – BandPage
Ken Waagner – Ken Waagner
Stream the part 1 and 2 of the Digital Strategy Panel from the 2012 SF MusicTech Summit. Listeners be advised, there is a language warning on these tracks!
