fbpx

Tag

Balanced Breakfast
The word of the day for musicians is social media. I realize that’s two words but bare with me here. Social media is a fantastic opportunity to connect with your fans and build your following. You can connect with influencers, other musicians or even take a casual fan and turn them into a superfan. But...
Continue Reading
SF Leadership Stylist founder Joui Turandot joined us at Balanced Breakfast San Francisco where she advised on the immense importance of aligning your artistic image to your personal brand. The following will start you on a journey to clarify your image. Question: How do you differentiate yourself from the artists out there? Answer: YOUR IMAGE aka The Personal Brand of YOU. A Personal Brand can be defined...
Continue Reading
Andrea, founder of Castle Peak Music, recently stopped by Balanced Breakfast San Francisco to shed some light on the process of music placement and licensing. Here are the finer points of what she covered. To start, there are two types of licensing: Mechanical licensing grants the right to release a modified version of a song not usually available for...
Continue Reading
Fellow SF BBer Chelsea, drummer of VanWave (who recently released their first EP V A N W A V E) guided us through a brief talk and an interactive breakfast about our perceptions of ourselves and how we’d want to be perceived. She then dropped a quick recipe to help us distill the essential flavors of our image. Taste it out. Chelsea’s...
Continue Reading
I have this thing about album release shows. I want to be impressed. I mean, really impressed. I want to be blown away, and fully immersed in the experience of what should be an incredibly exciting night. So why is it that more often than not, I walk out of an album release show shaking...
Continue Reading
San Francisco BB Family Member Brent Curriden decided to delve into a question that we can all benefit from, applicable to all aspects of our life: How to take it to the next level. Specifically, how to take your music to the next level. We had a fantastic interesting discussion and came up with some...
Continue Reading
Skating and Music: two industries that are more similar than you’d think. Here is a very brief summary of the main takeaways for musicians from fellow BBer Ted Maider’s TED Talk. Exclusivity:  This is a question of balance between ubiquity and exclusivity. On the one hand, you want people to be familiar enough with your...
Continue Reading
Fine As A Vine by Kendra McKinley Kendra McKinley is known to many for her mellow bossa nova inspired songs. Her debut album, Chestnut Street, features solo acoustic guitar and voice, sometimes trading guitar for vocal loops. It is an album for sitting at the window sill on a rainy day with a steaming cup...
Continue Reading
Putting on a show is a ritual gathering. How can you make the experience you put on valuable, special and memorable? During Your Shows Make your show is multi-dimensional! Include spoken word, comedy, art displays, circus acts, a live petting zoo, and just something MORE. Remember to SAY your name at the show…multiple times. Or invest...
Continue Reading
Here is a list of tips that you should consider for your next elevator pitch: GENERAL SUGGESTIONS Use adjectives and sensory-stimulating words to describe your band. Describe the world you’re creating with your music. Make sure not to state genres that are too broad. For example, the word “experimental” or “rock” is very broad. Give a band or two that might help people...
Continue Reading
It's 8 a.m. on a Friday, and a group of about twenty musicians has gathered at Awaken Cafe in downtown Oakland. They're not reconvening after an all-night bender, as first glance might suggest. They are part of the East Bay Balanced Breakfast, a weekly get-together for musicians, engineers, band managers, publicists, and other music industry...
Continue Reading
My favorite part of Noise Pop are the Happy Hour Events. They're free, open to everybody, and a great place to discover new bands. Not to be biased ... but I am ... and I must erge you not to miss Thursday's happy hour, hosted by my project Balanced Breakfast and featuring some of my...
Continue Reading
1 2 3 4 5