San Diego native Melvoy now calls San Francisco his home, and it sounds like the Bay Area is happy to have him. Melvoy (real name Emmanuel Castro – perfect) records high energy, brazen millennial surf-rock with just enough attitude to keep you on your toes. The full Melvoy solo album is released later this summer, but the track San Francisco (a catchy spooky...Continue Reading

Helpful self-promotion tips for songwriters included naming your influences in the subject line of cold emails to potential blogs. But getting an intro from someone you share in common is always best. Incremental growth is your friend. Set reasonable goals and use all the analytic data you can to track your progress. If you have a...Continue Reading

It’s not exactly news to me that Coachella is a new breed at this point in time. I can remember going in 2010 and seeing double the people there than my first time in 2007. The festival had sold out, and roughly 20k people had snuck in.Continue Reading

Two and a half minutes into the title track, you can tell that SF Bay Area’s Whiskerman has figured it out. You know, like the musical equivalent of the ‘nail on the head.’ That perfect blend of catchy and unique, an accessible but eye-opening style, a lot of talent and excellent songwriting. Bad News (the...Continue Reading

San Francisco music community, I love you but some times you bring me down… (ala James Murphy) When I was going to SHOWS back in lil ol’ Wyoming, it was a given that a SHOW meant going to see EVERYBODY playing that evening. Its basic D.I.Y etiquette really; that all bands playing on a bill...Continue Reading

Last year a group of Santa Cruz friends and musicians concocted the crazy idea of organizing their very own music festival. They filled the line up with their own bands, assumed all planning responsibilities, and successfully created the DO IT OURSELVES FESTIVAL up in the Santa Cruz mountains at Camp Krem. Check out the festival...Continue Reading

Coming off a community meet upheld on Tuesday evening at The Chapel to discuss the dire situation of SF’s “dying” music scene… I felt there was a sense nobody believes the scene is dead. (how could it be when there was a filled up chapel for a community discussion) However, nobody is going to fix...Continue Reading

I've heard tales from a number of musicians of an epic recording studio in the heart of the Mission district; A place where inspiration is high and the analog recording arts are still celebrated. Today, joined by a crew of devoted Balanced Breakfast representatives, I was granted the opportunity to explore the recording paradise known...Continue Reading

Hey all! I’m Emily Sevin, a local photographer interested in all things that reflect humanity and emit energy. My first memories of holding a camera are those from when I was six, photographing the neighbor’s tulips with a disposable plastic camera. Twenty years later I earned my master’s degree in photography and have had my...Continue Reading

I get bored super easy! So when I saw that Before The Brave was finally going on tour I told them "I want in!" I'm not going to Lie ... I may have begged a bit. It's possible I may have been telling Jason Perry Stevens for months, "the second you go on tour ......Continue Reading

This Friday our good friends Finish Ticket are releasing a brand new album! Nik has been asked to open the show with a special solo set! Also featured will be the amazing Ghost and The City and Holychild. Nik plays at 8:30 sharp, so be sure to get there early. Due to the lineup, presale...Continue Reading

I had the honor and pleasure of communicating with Holly Stell. A Vacaville artist who at a young age started singing and continues to follow her dreams in the music industry. Q&A with Holly Stell Maggie Guevara [MG]: When did you start singing? Holly Stell [HS]: Age 3. First voice lesson when I was 9....Continue Reading