Some throwback advice from Lindsay Paige Garfield, formerly from the band Paige and the Thousand and currently working on new project Lovebug & Me.  In 2009, while spending a lot of time on the road with her band, she wrote this advice about what she suggests woman pack when going on tour. I BRING MY...Continue Reading

Survival is something that all bands struggle with. A lot of bands cover up and mask their mistakes pretending like they never happened. Instead of covering up the struggle for success, we are encouraging musicians to share their stories with each other.Continue Reading

Today’s sources of income in the music industry have changed a lot from what they were in the 90s. Once musicians were able to rely on song sales and it was understood that the bands who are signed to a label were the most successful. However, today’s industry has changed due in part to our...Continue Reading

Community has always been a fundamental part of the human experience. It creates a sense of belonging as people with common traits or interests come together and interact. We often rely on communities and can struggle without them. Brands and artists have the power to create a sense of community for their fans, and an...Continue Reading

This post is a part of our 10 Elements of an Influential Brand series where we cover the essentials to building a powerful brand. Follow this series to learn how to attract an audience, keep them engaged, and turn them into loyal fans.Continue Reading

This post is a part of our 10 Elements of an Influential Brand series where we cover the essentials to building a powerful brand. Follow this series to learn how to attract an audience, keep them engaged, and turn them into loyal fans.Continue Reading

In the information age, there is an abundance of products and services for consumers to choose from. So there’s an urgency for brands to differentiate themselves and stand out.Continue Reading

So your band is reaching out to college radio stations. You’re smart! You’ve realized that you’ve got to do some ground work and make some personal connections, but how do you that? Who do you contact? The Music Director is usually the answer. They are the person most likely to review your new album. Here...Continue Reading

Getting someone’s attention is not a once and for all achievement. Sustaining presence in someone’s mind is ongoing work, and it’s common to misunderstand the value of a well-performing social media post. Think about a regular social introduction. Imagine you’re waiting at a bus stop in the morning, and a fellow commuter makes small talk,...Continue Reading

You've worked hard recording your album or planning your tour, and now it's time to tell the world about it. We know radio, newspapers, music blogs, and magazines are good channels to reach your audience, but how do you initiate those media relationships?Continue Reading

The physical era has come and gone, and the digital era is here to make our lives most convenient. The modern age has brought us streaming subscription services that eliminate the need for private movie collections. E-readers that allow us to read almost any book in print without ever touching a page. Digital picture frames...Continue Reading

The word of the day for musicians is social media. I realize that’s two words but bare with me here. Social media is a fantastic opportunity to connect with your fans and build your following. You can connect with influencers, other musicians or even take a casual fan and turn them into a superfan. But...Continue Reading